The problem with today’s banks and system

A revolution in working patterns, and wealth-generation means that ever fewer clients fit the traditional mould. Our target clients will eventually widen to anyone earning over £60,000, of which there are 6.6 million in the UK alone. 40% are company directors and a further 30% are self-employed or consultants. It’s a huge and underserved market of as much as £3 trillion in wealth. 55 million people worldwide and £39 trillion in wealth.

Old customs, regulation and policy, made worse by rigid and elderly technology, make it hard, if not impossible for banks to adapt and offer entrepreneurial clients good service. Lending and affordability decisions are often taken based on traditional salary data, ignoring newer forms of earning and assets which may be less regular, but often more valuable. Proven potential is completely ignored. The many productive and creditworthy entrepreneurs and expats, and even wealthy early retirees can be left out in the cold.

Bespoke finance at scale through better automated data and analysis

Entrepreneurial and premier clients like you will only ever get proper service and financial access if you’re better understood and valued. We digitally assemble the full range of data about your assets and earnings to understand and value you correctly. In less than fifteen minutes after logging in we give you:

• All your financial data at the push of a button in a complete dashboard 
• Bank accounts, savings, investments, property, private shares, even crypto (coming)
• Automated paperless affordability and suitability to prove your worth
• Product innovation tailored to you based on complete data
• Tech driven custom service adapted to your needs
• Hybrid advice process to offer cheaper, faster outcomes

So we serve clients on-by-one by using technology at scale. The data comes from open banking and a number of other industry databases that we link to. We try to do everything we can online, in minutes, minimising the paper or uploads that you have to deal with. And so your personal fact find becomes a series of pleasurable clicks rather than a burdensome and lengthy assembly of piles of paper.

We are the only UK business that can assemble this range of data automatically. Most importantly we make sure that your data belongs to and is controlled by you, encrypted and secured and only ever shared with a financial provider if you choose to. Your data vault is your personal space and no one else sees it.

To start with we are targeting the loan and mortgage markets but we are building a full digital wealth and lending platform that will enable to act as an expert, problem-solving, and enabling intermediary. Our aim is to surprise and delight our clients with, offering them access to very possible opportunity.